Tuesday 21 April 2015

Plan

Para 1: Production


  • High quality equipment more accessible for a larger audience at cheaper prices
  • Digital filming is free compared to filming on reel
  • Film is better quality than digital but eventually deteriorates
  • Editing software available for larger audience
  • More competition for institutions
  • CGI cheaper than practical effects, more accessible for public on editing software
  • Digital cheaper due to proliferation of hardware


Para 2: Distribution


  • Twitter and Facebook used for free publicity (Ill Mannors)
  • YouTube used for cheap promotion (trailers, ads)
  • Digital Files easy to transport to exhibitors
  • Files more at risk of being leaked
  • DVD's used less due to digital downloads, Netflix
  • Blu-ray offer cinema quality experience from home
  • Netflix leads to smaller screen

Para 3: Exhibition

  • Netflix and streaming services preventing people from going cinema
  • Have to wait for films to feature on Netflix
  • Illegal downloads becoming more prominent (Kick Ass 2 most downloaded film)
  • Illegal downloads mean worse quality audio and image quality
  • IMAX and 3D used to offer an experience that you could not get from home
  • IMAX and 3D premium price
  • 4k televisions and surround sound for high-quality experience from home
  • Technological convergence smart TV
  • Digital downloads remove the need to go out and purchase films (Blockbuster)

Para 4: Audiences

  • Easy access to hundreds of hours of free content on websites such as YouTube
  • Can watch Netflix on a number of devices from most locations
  • Illegally watch/download content on devices
  • Audiences have to pay more for higher quality experience
  • Digitally rent or buy films instead of going out to purchase

Conclusion:

Advantages:
  • More people can make high-quality films at affordable prices
  • Cheap promotion using social media
  • Low cost distribution
  • More digital content available from home
  • Blu-ray and 4k televisions for cinema experience

Disadvantages:
  • More competition for professional institutions
  • Lower quality
  • Less people going to cinemas
  • Removes need for DVD

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